23 Degrees designs a new look for Seattle based nature school.

Helping a natural survival school survive on the World Wide Web

Scottsdale Arizona, March 12, 2004 — 23 Degrees, a local Internet Business Solutions firm, having ties to the Seattle area took on a job that encompassed the development of a Visual Design for a local survival School called Primitive Living. From time to time we are addressed with the task of creating a visual design for a company that will help them improve their online image, as well as incorporates a strategy for search engine success.

Primitive Living a Seattle Washington Based survival and eating off the land school needed an update to both their image, and their functionality.

23 Degrees created an online image that would promote the Primitive Living brand as well as help them attract new students through carefully architected marketing strategies. The design included Architected SEO, News/Events, and Featured Class Schedules. The brand that we created also provided a highly professional image, and elevated the schools credibility through increased access to information.

Our approach was to create a professional image, with a free flowing navigational path that would enable new, and existing visitors to traverse the site easily. The design incorporated call to action visual cues within the design that would increase the sites exposure to potential students. In addition the site took into account the need for students to utilize the site as a tool, such as class schedules, refer this site, and news/events.

"We wanted to design a site that would increase qualified traffic, encourage users to return over and over, as well as enable the school to use it as a means to collect information on students, and potential prospects." says Raquel L. Bell President, CEO of 23 Degrees. "It is extremely important for a small business to get the most out of their technology investment. With so many cost effective ways to bring people on board with your business, it would be a shame not to incorporate all available strategies into a Visual Design". "We don't just build pretty Web sites, we build a Visual Design that is a strategy for online success".

Business Intelligence 23 Degrees takes on an approach to Internet Business Solutions that encompasses technology, and Strategic Business Planning into dynamically charged solutions that drive growth, increase profits, and jumpstart productivity.