Melinda Marshall is a dynamic
young realtor who needed a fun dramatic Web site that would match
her personality. With personality, and branding one of the most important
aspects of realty. Melinda needed a personal Web site that would stand
out, provide a professional appearance, and separate her from the
other local phoenix realty crowd
Melinda Marshall needed an identity.
In a market where realty is very competitive Melinda needed something
that would showcase her professional abilities while matching her
dynamic personality.
Professional
Eye Catching design Information
ready FAQ's Increased
visibility Links to
Phoenix attractions IDX portal Information
for buyers and sellers
Execution Strategy
23° created a full
identity package for Melinda. Her new branding campaign would include
her new Web site, Online marketing, specialized pages of interest.
And, personal contact information.
Online
Brand Creation Logo, Letter
head, Print Area Photography Keyword
research Search
Engine Submission Competitor
Analysis Business
Modeling
Results
Melinda's Web site is
a business owners dream. Since the launch and online marketing of
her site, Melinda receives 80% of her new clients from her site
alone.
Melinda holds top rankings in google and major search engines
and directories due to careful planning, keyword placement, and
keyword rich content.
Hypertext Markup Language is a formatting language used for documents
on the World Wide Web. HTML files are plain text files with formatting
Codes that tell browsers such as the MSIE how to display text, position
graphics and form items, and display links to other pages.
Java Script
Printable
Pages Pop-up
Pages Roll-over
events
Cascading Style
Sheets
"CSS" gives
both web site developers and users more control over how pages are
displayed. Designers and users can create style sheets that define
how different elements, like headers and fonts appear, basically
separating visual design from structure. CSS is used throughout
the site to keep a consistent look and feel.