Ensure Peak Performance Across All Strategies
Page rank is just the tip of the iceberg when measuring the effectiveness of a Web Site Strategy. ROI doesn't simply begin and end with the measurement of one factor. The realization of ROI is the cumulative measurement of several factors that are securely linked to your overall strategy.
Connection Point - Metrics
An effective Web strategy will be measured by the success of its parts. 23 Degrees measures each major connection point to ensure strategies are working hard to reach intended business goals. Strategies without optimal performance are re-calibrated, or replaced.